Lesson 7: Be selective in your advertising. When you are starting out it can be tempting to go all out with newspaper ads, mail outs, cold calling, flyers, yellow pages (print or online) – but not all these tools work. You need to find out what works for your area – and for your target market….Read more
20 Things Learned: Selective Advertising
![Selective advertising strategy, maximizing efforts for optimal ROI, informed decision-making, effective spending - Execstress](https://www.execstress.com/wp-content/uploads/2020/02/lesson7.png)